Principal - Raymond E. Signorello Jr.
Ray's higher calling as a wine enthusiast came to him in Napa Valley,
during the mid 1980s, when he and his father began the successful
Signorello Vineyards. Since then Ray has never looked back. Today his
broadened interests include Signorello Consulting, a winery and vineyard
consulting practice, as well as Evolution Fine Wines, a distributor
which Ray is proud to have founded. Ray enjoys helping fellow vintners
with their business needs, and bringing fine wines to market is almost
as enjoyable as growing and making the wines itself.
Born in San Francisco, Ray was raised in Vancouver, British Columbia,
where the Signorello family continues to maintain their permanent home.
He divides his time between San Francisco, Napa Valley and Vancouver,
but sets aside frequent times for business-related travel and the
opportunity to keep connected with the larger world of winemaking.
Sales Manager - Jason Sanwell
Jason comes to Evolution Fine Wines with nine years’ experience in wine
sales & marketing in Alberta with portfolios primarily consisting of
small- to medium-sized wineries that are family owned and operated.
Working in partnership with specialty wine stores and restaurants with
focused wine programs, Jason has brought these smaller producers to the
attention of wine connoisseurs throughout the province and established
their presence in the marketplace.
With many years’ experience in hospitality, combined with wine education
from ISG (Diploma) and WSET (Advanced), and business education in sales
Jason is familiar with the many facets of this dynamic business and
continues to look for new stories to tell.
Brand Manager (BC-AB) - Stephanie Power
Prior to joining Evolution Fine Wines, Stephanie resided in Central Canada, where she divided her time between Ottawa and Quebec City. Bilingualism allowed her to become accustom to both the culture and the fine cuisine that these landmarks had to offer.
During a span of five years travelling within Canada, Stephanie gained invaluable experience through all aspects of the hospitality industry. Including onboarding and staff development, to special events coordination and business management.
Furthering her expertise, Stephanie took her talents overseas landing in London, England, where she lived for nearly 3 years. It was in Europe where she experienced some of the world’s finest grapes and a calling to the wine industry.
After returning to Vancouver, Stephanie completed her education through the International Sommelier Guild. She continues to work her way through the grapevine, which for her “is a journey without limits and endless amounts of growth.”
Sales (BC) - Kim Baxter
Kim brings over 15 years of wine sales and marketing experience to the Evolution Fine Wines team. After studying Hotel Management at BCIT, she spent many years working for one of the largest distributors in Canada where she developed strong relationships and a passion for wine. Kim advanced her PR and marketing skills working directly for an international winery and was responsible for brand growth in Western Canada. Her best memories are with the many winemakers and suppliers she has worked with over the years, and the life long friendships that have developed along the way. Kim is excited to be returning to wine sales as she brings with her a passion for people, wine and customer service.